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Equinox Research - Company Profile
It gives us great pleasure in introducing ourselves as a
leading political, social, market and Media research organisation in India. In
the last five years, we have carried out extensive research almost all over the
country. We have a team of trained filed research professionals across almost
all states and linguistic regions of the country. We are just looking ahead with
Projects and works in that field if you can help in this. Growth in the
knowledge age is about having the relevant and dependable information and
converting it into knowledge. At Indiavotes Research we aspire to be the
knowledge warehouse for business, the development & social sector and politics.
The company was founded in the year 2001 as a political research organisation to
bridge the information gap between perceived reality and true ground situations.
Over the last five years, we have developed products and methodologies that not
only suit the Indian political and social environment but are also helpful in
bridging the information gap between development and politics.
We have since moved on in the research industry and are now offering strategic
business research to some leading corporates that is shaping the future of these
companies. From collecting primary data to drawing strategic business plans in
various industries, the group developed long term relationships based on trust,
integrity and knowledge value addition.
The organisation
Our people-first strategy has been the bedrock of our growth in the last five
years. Being in an industry where trained human resource is the biggest asset,
our effort has always been to give people a growth opportunities that help them
discover their true potential.
Grounded firmly in ethics, our team-members are groomed to take responsibility
and acquire domain knowledge in various fields. This helps the individual to
grow and allows the company to acquire greater collective knowledge. This
process of growth helps the client get more value for money from our research
products & services.
From a fully trained field staff of 68 persons who have worked in almost all
states of the country and in areas ranging from the most backward Bastar region
of Chhattisgarh to the high-rises of ultra-upmarket South Mumbai. The filed
research team is divided into various units, making them very effective both in
the urban and rural areas of the country.
Our data management and analysis team has a total of 12 knowledge workers who
are extensively trained on our propriety data and knowledge management software
systems. The organisation also has a secondary research unit that collates
information on various markets, social and political issues.
Above all, we are a flexible organisation that is based out of New Delhi and has
affiliates in Ahmedabad, Ranchi, Raipur and Bangalore. Our core research team
travels across the country to supervise primary data collection process while
field investigators are recruited through our unique screening process.
Commitment to quality
At Indiavotes Research, we see quality as a virtue that keeps us in business.
Our commitment to quality and a zero tolerance policy towards unethical
practices is part of our work culture and is core issue in all our induction and
training programmes.
As a company that handles huge amount of data, quality management is the
backbone of our business process. We understand that while primary data
collection is the soul of the research process, it is also the most resource
cumbersome and considering the costs involved, we know that we have to get it
absolutely right, the first time.
We spend a high amount of resource in monitoring the primary data collection
process.
Services Offered
On-field
* QC checks carried out by Filed Research Unit team leaders
* On field-QC checks by Mobile Supervising Units.
* QC checks, based on contact information provided by the respondents.
Off-field
* QC check by project management team
* Random sample re-checks
* System checks based on QC Logic, a propriety data analysis system that
identifies doubtful samples.
Products and services
As one of the thought leaders in the research industry, Indiavotes Research has
designed and developed path-breaking products and services that help our clients
take informed decisions. Our political products include.
* ConScan: India's most detailed and fully customised political management tool.
The product tracks the voting trends of each family in a constituency. The
product helps clients plan their political and development strategy and meet the
aspirations of their constituents. Built on a GIS-based software platform,
Conscan is helping clients keep in touch with their constituency like never
before.
* StateScan: The product tracks the political mood in a state and helps state
government evaluate the level of anti-incumbency sentiment against the
government. The three-level anti-incumbency tracking system helps clients
identify the reasons for the rise in the anti-incumbency sentiment and helps
them keep their popularity ratings high.
* ConStrack: Tracks the popularity ratings of an individual MP or MLA in his/her
constituency over a five year period and helps them identify areas that they
need to work on, in order to get re-elected.
* Campaign track: Is India's most advanced campaign effectiveness analysis
programme. Considering that a huge amount of money is spend in election
campaigns in India, we track how effectively the political message is reaching
the target audience. From election posters to issues highlighted through the
print and electronic media, this research programme tracks the reach and impact
of everything from election slogans to the speeches of the leaders.
* Pollstrack: Once notification is issued for an election and the election
process gets underway, it acquires a life of its own. This programme tracks the
changing political mood through a rolling sample methodology and studies the
impact of issues that are influencing voting decisions of the electorate.
CRMS (Constituency Relationship Management System): As the name suggests, this
software product enables MPs and MLAs to automate their office and keep track of
complaints and requests made to the office. Backed with a complete database of
voters from the constituency, this product helps them fulfill the aspirations of
their voters. It also helps them make the best use of the MPLAD funds available
to them for the development of their constituency.
Other services
* Rural semi urban marketing events
* Rural Sales promotion
* Household surveys, Product Surveys, Industrial Surveys
* Focus Group Discussions
* Market Tracking and data basing
* Value chain mapping
* Facilities Surveys
* Government surveys
* Government financial data verification at various levels
* Monitoring and physical verification of programs
* Opinion Polls, Exit Polls, Counting tracking
* Election candidate selection related polling
Media
SAB TV, DAINIK BHASKAR, Hari Bhumi
Political Parties
Congress, BJP, SAD.
Assignment Experience
* Social Sector
* District Level Monitoring
* District Level Monitoring of household situation.
* District Impact assessment
* Facility Surveys
* Impact Assessment
* Water and Sanitation
Market research
* Consumer Satisfaction Surveys
* Market Mapping
* Rural market penetration surveys
* Dealer Surveys
Media
* Opinion Polls
* Exit Polls
* Counting
* Surveys
Year Started
2000
Number Of Employees
Contact
Website: www.indiavotes.net
Phone: 9313994523
Email: dineshjoshi82@gmail.com
Address: Ground Floor, 9, Masjid Road, Jangpura Extn. , New Delhi- 110024,
Delhi, Delhi, India, pincode: 110024.
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